Because no one
should go hungry.

#DontLabelHunger BOARD & COMMITTEE CAMPAIGN TOOLKIT

We need your help! As Feeding Tampa Bay Board and Committee members, you will play a crucial role in our 35th anniversary campaign’s success. Word-of-mouth is one of the most powerful forms of advertising, so please spread the word with your networks! The message is simple: For only $6, you can feed a neighbor in need for an entire month. 

If you haven’t donated to DontLabelHunger.com, please click here to contribute.

With this toolkit, we want to provide you with everything you need to get the word out. If you have any suggestions or would like to see new tools added, please email jpeters@feedingtampabay.org and htaylor@chappellroberts.com.

Dispelling Hunger Stereotypes:

Hunger is usually stereotyped as homelessness, but hunger often looks like you and me. It affects kids, single moms, fathers trying to support their family, and seniors on a fixed income. Hunger happens to everyday people, every day.

The “Don’t Label Hunger” campaign seeks to dispel these negative stereotypes about hunger. By addressing these labels head-on, we can seek to create understanding among the general public and empower people to join Feeding Tampa Bay’s mission.

As you share this message with the community, here are a few talking points:

  • Hunger is usually stereotyped as homelessness, but hunger often looks like you and me. It affects kids, single moms, fathers trying to support their family, and seniors on a fixed income.
  • Hunger happens to everyday people, every day.
  • This is why, FTB is launching a community campaign to dispel the damaging stereotypes of hunger and call for support in reducing the number of those going hungry in Tampa Bay.
  • Feeding Tampa Bay is leading local hunger relief efforts. Every month, they deliver 3 million meals to people in need, but that’s only half of the current need.
  • For less than the cost of your Netflix subscription, you can feed a neighbor for an entire month. Only $6 provides someone with enough meals for the month.

1) SHARE THESE IMAGES ON SOCIAL

Download the image below and share a message of support using #DontLabelHunger. Here’s an example!

Hunger looks just like you and me. Carol has been judged for “not looking poor enough” while receiving food assistance. But the reality is she’s a devoted mom and caretaker for her special needs son. Help by donating at DontLabelHunger.com. #DontLabelHunger #FeedTampaBay
Carol Graphic

 

2) UPDATE YOUR SOCIAL COVER IMAGE

Download the below image, and switch it out as your Facebook, Twitter or LinkedIn cover image on your profile.

Facebook:
Facebook Cover Image

Twitter/LinkedIn:
Twitter Cover Image

 

 

3) SEND THIS EMAIL TO YOUR NETWORK

 

4) ADD THIS TO YOUR EMAIL SIGNATURE

Copy and paste the below line into the bottom of your email signature. You’ll help promote the campaign with every email you send!

Proud supporter of Feeding Tampa Bay. Join the movement at www.DontLabelHunger.com.

 

5) GET YOUR COMPANY TO INCLUDE THIS MESSAGE IN ITS NEWSLETTER